Our Story
YODEL Jewelry Box was created for the woman who Dares to BE Different — the one who shows up bold, beautiful, and unapologetically herself. Founded by Yolanda Brunson, YODEL was born from a passion for empowering women through creativity, confidence, and conversation. Launched in January 2006.
Every piece is handcrafted with YOU in mind, to inspire strength, shape purpose, and to tell a story, your story. From vibrant earrings that spark dialogue to statement bracelets that carry a message of your radiant resilience. YODEL Jewelry Box is more than jewelry; it’s an affirmation of identity and power.
We celebrate women who Shape the World — one statement, one connection, one sparkle at a time. When you wear YODEL, you’re not just accessorizing; you’re embodying confidence, courage, and character!
Be Bold. Be Different. Be YODEL.
Meet The Woman, Behind The Brand
At the heart of YODEL Jewelry Box is Yolanda Brunson, a creative force, certified entrepreneur and purpose-driven artisan whose mission is to empower women through style, story, and self-expression. As the Chief Executive Artisan, Yolanda infuses every handcrafted design with intention, using genuine gemstones and bold details that reflect strength, resilience, and individuality.
Her artistry extends beyond jewelry. Yolanda is the visionary behind A Black Woman’s X-Perience and Dreams on the Beach, soulful gatherings that celebrate sisterhood, healing, and purpose. Through her entrepreneurial coaching platform, Stra-Ta-Teas, she pours wisdom into women ready to build and believe in their business dreams one strategy at a time. In addition, she honors Women Who Shape The World with her YODEL Woman Of Impact Awards.
Yolanda isn’t just creating jewelry, she’s crafting a movement that reminds women everywhere to wear their confidence, walk in their truth, and shine unapologetically. Elevate Your Style, while Empowering Your Spirit!